Is your construction company hitting roadblocks in growth, struggling to stand out, and losing projects to competitors?
It takes strategy + execution + accountability.
My services are designed to help construction professionals and marketing teams attract ideal customers, stand out from competition and exceed growth goals, —all with a simple, people-focused approach that prioritizes authenticity and human connection.
It’s time TO STOP spinning your wheels and watching your competitors pick up speed.
HERE ARE A FEW WAYS I CAN HELP …
STRATEGIC MARKETING PARTNERSHIP
Need a dedicated marketing partner?
Think of me as your fractional CMO without the cost of a full-time employee!
This partnership is designed for construction companies looking for a dedicated and results-driven approach. With our partnership, you'll gain access to expert guidance and support tailored to your unique needs, ensuring your marketing strategy is both impactful and aligned with your business goals.
Our monthly retainer provides you with ongoing, personalized attention, allowing us to seamlessly integrate with your team and adapt to evolving priorities. I will work on whatever you need help with the most! From strategic planning to content creation and execution, I handle it all so you can focus on running your business. With regular check-ins and reporting, I ensure that every initiative not only meets but exceeds your expectations, driving growth and success for your company!
Customized Marketing Strategy: Tailored plans based on your goals and audience.
Content Creation: Engaging, relevant content that resonates with your target market - whitepapers, handouts, proposals, you name it!
Execution & Management: Full-service handling of marketing campaigns and content distribution.
Monthly Reporting & Analysis: Insights and performance tracking to refine strategies.
Ongoing Support: Regular check-ins and adjustments to stay aligned with your business objectives.
Team Mentorship: Regular calls with your marketing team. Helping them stay on track with goals, solve problems and stay ahead of the competition.
Strategic Planning: Continuous alignment with long-term goals and market trends.
WHAT this could INCLUDE …
BRAND IDENTITY DEVELOPMENT
Struggling to standout in a competitive market? Does your brand feel outdated? Do you struggle communicating your story, values and unique offerings?
Brand identity is more than a logo or color palette—it’s the complete story of who you are as a business and how you connect with and attract your ideal audience. My process dives deep into your company’s purpose, values, and goals to create a cohesive identity that tells your story authentically and sets you apart from the competition.
Through collaboration, I’ll help uncover the essence of your brand, define its tone and personality, and craft visuals and messaging that work seamlessly across all platforms. Whether you’re building a brand from scratch or refreshing an existing identity, I’ll guide you every step of the way!
Discovery: We will work to establish goals, gather insight on your brands current status and perception and start to craft the foundations of who your brand is today.
Brand Development: Creation and refinement of new brand elements whether it’s a new vision or mission statement or your company core values.
Identity Development: Uncovering your company’s unique story and key differentiators. Includes recommendations for marketing and communication.
Brand Guidelines: Ready-to-use materials for internal alignment and external positioning. Includes a detailed brand framework and implementation recommendations.
WHAT this could INCLUDE …
Feeling stuck with a marketing, content, strategy or a business development issue?
Gain clarity and actionable insights with my 1:1 coaching calls designed to address your most pressing marketing and business challenges.
Each call is a focused 1 HOUR, one-on-one conversation that dives deep into your specific needs whether it’s …
A winning proposal strategy.
Ideas on how to generate more leads.
Fresh ideas for a new recruitment campaign.
Brainstorming billboard concepts for branding campaign.
1:1 Coaching Calls
My coaching calls are perfect for busy professionals and marketers who are stuck and want on demand ideas and expert guidance. As a marketer with 20 years of experience, I’ve overcome many challenges and am excited to help!
WHAT’S this could INCLUDE …
Customized Strategy Discussion: Tailored advice and strategies based on your current business situation and goals. (I will send a quick survey before prior to help me prepare!)
Actionable Next Steps: Clear, practical steps you can implement immediately to drive progress.
Marketing Expertise: Insights into creating effective marketing campaigns and content strategies that resonate with your audience.
Problem Solving: Solutions for overcoming specific obstacles or challenges in your business.
Follow-Up Resources: Access to helpful tools, templates, and resources discussed during the call.
